Stop Losing Money
to Size Returns
Varno helps Indian D2C brands cut size-related returns by up to 30% with AI-powered size recommendations — in just 30 seconds.

Brand Size Intelligence
We Speak Every Brand's Language
Customer already knows their size from another brand? Varno automatically converts it to your brand's size.
Customer knows
X Brand 34B
Varno converts automatically
Recommends
[Your Brand] 34C
“No guessing. No returns.”
Proven Results
Numbers That Matter
The Real Problem
The Silent Killer
of D2C Brands
Industry studies show 40–60% of fashion returns are linked to size and fit issues
Each return typically costs ₹200–400 in logistics + ops
Generic size charts often don't reflect Indian body types
Western sizing tools rarely account for Indian proportions
Customers seldom return after a bad fit experience
lost every month on returns
Illustrative example — brand doing 1,000 orders/month at 40% return rate
Varno helps cut this — significantly.
The Process
How Varno Works
Simple for customers. Powerful for your brand.
Find My Bra Size button
Discreet, privacy-first button on innerwear product pages. No awkward pop-ups.
Smart Comfort Check
Current size + comfort questions. No measurements needed. Feels like a friendly conversation.
Complete Innerwear Profile
Size + Sister sizes + Shade match + Style recommendation. If the band is tight, a sister size can be suggested automatically — helping the customer keep the order.
Shade Match
Camera detects wrist skin tone in real-time and suggests suitable colors for the customer. Images are processed live and not stored.
Find My Bra Size button
Discreet, privacy-first button on innerwear product pages. No awkward pop-ups.
Smart Comfort Check
Current size + comfort questions. No measurements needed. Feels like a friendly conversation.
Complete Innerwear Profile
Size + Sister sizes + Shade match + Style recommendation. If the band is tight, a sister size can be suggested automatically — helping the customer keep the order.
Shade Match
Camera detects wrist skin tone in real-time and suggests suitable colors for the customer. Images are processed live and not stored.
Features
Everything Your Brand Needs
One tool. All categories covered.
Smart Size Finder
AI recommendations based on Indian body types — not Western sizing. Height + weight + fit preference. Works across tops, bottoms, ethnic wear, dresses, and activewear.
Innerwear Suite
Bra Fit Finder, Sister Size Explainer, Panty sizing, Shapewear guide — innerwear-focused size intelligence in one tool. A combination that is uncommon in India today.
Sister Size Rescue
If the band is tight, Varno can suggest a sister size automatically. 32D ≈ 34C ≈ 36B share similar cup volume. Helps turn potential returns into confident exchanges.
Indian Shade Match
Camera detects skin tone in real-time and suggests a suitable shade for the customer. Fair, wheatish, medium, dusky and deep skin tones supported. Images are processed live and not stored.
Return Analytics
See which products tend to be returned most and why. Auto-generate size badges like 'Runs Small', 'True to Size' or 'Runs Large'. Updates from your return data over time.
Privacy First
Images are processed live and not stored. No name, email, or phone collected by the widget. Privacy notice built in. Camera is used in real-time only — helping build customer trust in your brand.
Easy Install
One script tag on your website. Works on Shopify, WooCommerce and custom stores. Our team typically helps brands set up in around 15 minutes — minimal technical knowledge needed.
Varno ID
Customer measures once — size saved without personal identifiers. Works across Varno-powered brands, so customers can return to your store with their size already on file.
Platform Support
Works on Any Platform
One line of code. Any website.
Any technology. Any store.
Shopify
Most PopularWooCommerce
WordPressReact / Next.js
npm packagePHP / Laravel
Any PHP siteMagento
EnterpriseWix
No codeWebflow
Designer friendlyCustom API
Any tech stackNot using any of these?
We integrate with any platform — contact us and we'll set it up.
ROI Calculator
Calculate Your Savings
Real numbers, real savings.
Your Brand Numbers
Your Savings with Varno
Get a custom quote tailored to your brand
* Estimates only. Calculations assume up to 30% reduction in size-related returns. Actual results vary by brand, category, and customer base.
Connect with UsGet Started Today
Ready to Stop Losing Money
to Size Returns?
Join India's D2C brands using Varno to cut size-related returns by up to 30%